Business Idea #354, $4,000 Per Month with a macOS Screenshot App

Welcome to Business Idea #354
Grab your coffee, it’s a 2-min skim or an 8-minute read to your possible path to a 1m$ Business!

In today’s letter, we’ll cover:

• An Offer You Can’t Refuse 🔥

• Business Idea: Screenshot tool for macOS 📰

• Case Study: How Xnapper got to $4,000/month 🚀

• Maxcareers: 5 New Marketing Jobs & Internship positions 💼

Business Idea #354: Screenshot tool for macOS 📰

📝 Summary

Ever wanted to take perfect screenshots without any hassle? This pain point could turn into an interesting business opportunity, right?

Well, Xnapper quickly seized this opportunity. They made taking a screenshot incredibly easy and even offer instant background adjustments.

[Full Case Study + Business Link Below] ⬇️

🛠️ Tools Required

• Hosting & Domain: Bluehost

• Website Builder: WordPress

• Payment Processing: Stripe & PayPal

• Affiliate Management: Rewardful

• Email Marketing: Brevo

💸 Startup Costs

I’d recommend budgeting around $4000 to get rolling. Developing the tool will obviously take the major part of the badged, as for the rest, it goes to hosting & domain (about $24/year), a payment processor like Stripe that takes a small transaction fee, and an affiliate management tool like Rewardful ($49/month). To grow faster, consider Brevo for email marketing at $9/month, plus some budget for paid promotions.

🧠 Knowledge Required

To succeed, you'll need digital marketing knowledge. Our course covers:

• Module 1: Making Your Website → Set up a professional site with WordPress.

• Module 2: SEO → Rank higher on Google and drive organic traffic.

• Module 4: Email Marketing → Build and grow an engaged email list.

Other:

• How to Launch a product (prepare and execute a successful Product launch)

• The Ultimate Guide to SaaS Affiliate Marketing (How to set up and run a successful SaaS affiliate program)

Case Study Analysis - Screenshot tool for macOS: Xnapper

What does this online business do? 🚀

Xnapper is a powerful screenshot app designed for Mac users.

This tool allows users to capture quick and beautiful screenshots without needing design skills.

Xnapper has impressive standout features like its speed, customization features, and the ability to hide sensitive information.

With one click, users can redact emails, credit card numbers, and other private details, making it safe.

Xnapper is not just a screenshot tool; it’s a thriving business bringing in $4,000 per month, and we’ll explore how it does so.

As always, we’ll identify the strategies that help this business su

How does this online business make money? 💻

Xnapper makes money through a simple payment model that offers one-time payment for its screenshot app.

The Basic plan starts at $29.99, the Personal plan costs $54.99, and for professionals, there’s the Standard plan at $79.99.

This tiered pricing strategy offers flexible choices, ensuring there’s something for everyone.

The one-time payment and the chance to renew at a discount make users feel good about paying for the app without worrying about extra fees.

What has this business done well?🔥

Xnapper is a top screenshot app, and it got there by using some smart strategies. Let’s take a look at them.

Strong Social Proof 🛡️💬

Xnapper features a "Wall of Love" on its website, showcasing positive reviews and testimonials from satisfied users.

The Xnapper website also proudly displays a badge from Product Hunt, which highlights its popularity in the tech community.

This social proof builds trust with new visitors, encouraging them to try the app.

Clear and Engaging Website Design 🖥️✨

The Xnapper website is designed to clearly showcase the app's features and benefits.

It includes detailed descriptions and visual examples that help users understand how the app works.

This user-friendly layout is optimized for conversion, making it easy for visitors to download the app and learn more about its capabilities.

Affiliate Program 🤝💵

Xnapper has an affiliate program that allows others to promote the app and earn commissions for referrals.

This expands the platform’s reach and brings in additional traffic and potential customers.

Google Chrome Extension 🌐📸

By offering a Google Chrome extension, Xnapper enhances its functionality.

This integration allows users to capture screenshots directly from their browser, increasing the app's appeal and usability.

Free to Use Option 🎁🚀

Xnapper allows users to download and use the app for free, which lowers the barrier to entry.

This strategy encourages more people to try it out without any financial risk.

Once users experience the app's benefits, many choose to upgrade for additional features.

An Outstanding Product 🏆⚡

Xnapper stands out from competitors thanks to its excellent product.

The app features speed, allowing users to capture beautiful screenshots in just two seconds.

Another standout feature is the app’s ability to automatically balance screenshots and adjust background colors.

The app also features a one-click option to hide sensitive information and makes it easy for users to copy text from their screenshots.

With an impressive rating of 4.9, Xnapper shows that it delivers a high-quality product.

What this business could improve?🔥🔥🔥

Here are new ideas Xnapper can try to ensure it grows in the long run.

Build a Social Media Presence 📲📢

Right now, Xnapper doesn’t have a strong social media presence.

By setting up profiles on platforms like Instagram, Twitter, and Facebook, Xnapper can show off its features and interact directly with customers.

Regular posting can help attract more users.

A lively social media presence will drive more traffic to the website and help promote the app.

In addition, working with influencers or content creators who focus on productivity, design, or technology can help Xnapper reach more people.

Implement Email Marketing 📧📬

Xnapper currently doesn’t use email marketing, which is a missed chance to connect directly with new and existing users.

By creating an email list, Xnapper can send newsletters with updates, tips, and special offers.

This keeps users informed and encourages them to return to the app regularly.

Free offers in exchange for email sign-ups will attract more subscribers.

The Takeaway, What We Learned 🎓

• Build Trust with Social Proof: Show positive reviews from satisfied customers to build trust and encourage new visitors to try your product.

• Use Popular Endorsements: Display badges or endorsements from well-known platforms to boost your credibility and make potential customers feel more confident.

• Design a User-Friendly Website: Design your website to clearly show your product's features and benefits. A simple, engaging layout makes it easier for visitors to convert.

• Implement an Affiliate Program: Let others promote your product for commissions. This can help you reach a wider audience and gain more customers.

• Enhance Functionality: Consider developing browser extensions or tools that enhance your product’s functionality, making it more appealing to users.

• Offer a Free Version: Provide a free version of your product to attract more users. This encourages people to try it without any financial risk.

• Deliver an Outstanding Product: Ensure your product has unique features and high quality. Positive ratings and feedback will show its value to potential customers.

Xnapper’s journey is nothing short of inspiring.

By identifying a problem and providing a solution, they improved the experience of many designers and also built a successful business.

If you have a dream of starting your own business, take the first step by checking out this FREE Digital Marketing Course at Max Business School.

It’ll teach you the same digital marketing knowledge used by Xnapper to grow their business.

New jobs to check out on MaxCareers.com 💼

If you’re not quite ready to start your own business. Take a look at the jobs below. Why not learn and practice your digital marketing skills AND get paid for it?

• Growth Marketing Lead (Remote)

• Public Relations and Media Outreach Manager (Remote)

• SEM Executive (Remote)

• SEO Intern (Remote / Internship)

• Part-Time SEO Specialist for Financial Publishing Site (Remote)

Before You Go 👋

Thank you for reading.

Remember, if you know someone who might like this newsletter, sharing is caring.

Also, here are some quick links you might find handy 👇️

If you are ready to get started with your own business, you’ll find everything you need here: access our Digital Marketing & Business Course, connect with like-minded entrepreneurs in our Private Online Business Community, take advantage of an Exclusive Hosting Deal, and explore new opportunities on our Careers Platform.

Bye for now,

Scott Max