Case Study👉 How YOU Can Earn $50K/Mo Teaching Blogging

Author

Dartley Paulser
August 10, 2023

The Scott Max Newsletter

In Partnership with International Intrigue

Hi 👋, this is the Scott Max newsletter. The daily newsletter bringing you one step closer to your own thriving online business.

We analyze a wonderful, small, online business each week with a full breakdown of how it makes money, why it makes money, and its opportunities to grow. Below that, we give you the action steps to build a business like this to create freedom for yourself.

This is the best way to learn the tactics, skillset, and nuance of making money online.

Let’s get to the good stuff you'll see in this email:

  • A thriving online business making a steady income.

  • Unique techniques enable this business to stand out in its niche and achieve success.

  • A guide to setting up your own business.

But first, let me introduce our partner for this email,

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What does this online business do? 🚀

Reaching an impressive milestone of $50,000 in a single month is a clear indicator that the star of our analysis is doing something of note.

Our focus today will be to uncover the hidden gems and systems put in place by the blog in order to reach success.

The blog is primarily focused on educating visitors about the world of professional blogging.

Tackling strong themes like SEO, social media marketing, email marketing, WordPress, money-making online, affiliate marketing and many more.

Website viewers can learn all about these with the help of the blog.

How does this online business make money? 💻

This blog has been featured in this newsletter because of its general reputation and its multi-disciplinary approach to earning an income.

Advertising has been pivotal as the blog has partnered with well-established networks like Ezoic and Google AdSense.

Display ads earn the blog a small amount on a monthly basis, adding up to $400 altogether.

Users can watch the 244 videos and shorts on the channel which are beginner friendly for aspiring bloggers.

As a result, the blog has secured an income through its YouTube channel and advertisements.

From Ezoic AdSense

The niche blog also has eBooks on sale linked to blogging and making extra money through Google AdSense.

These eBooks can be found on Amazon Kindle, Instamojo and the blog store page.

An underrated service the blog offers is that of advertising on behalf of companies/brands on the website.

The blog allows requests to advertise on its posts for a fee. Its audience will see the advertisement and click on it to make a purchase or explore what the ads are about.

According to its financial reports, this service is flourishing earning the blog an average of $5,000 a month.

Affiliate marketing has indeed accounted for 78% of the total monthly income.

This is mainly because the blog has multiple course programs and eBooks that can be used as agents to link the blog’s audience to make a purchase.

Making a purchase with the blog’s link will result in the blog making a commission off the purchase.

What has this business done well?🔥

Let’s have a look at what drives so much attention to this online blog.

This unique service of Advertising has resulted in creating partnerships with big brands, earning through the advertising fee, and displaying a strong sense of authority in its niche market.

Below is a snippet of the traffic stats the blog celebrates, here interested clients can expect a good yield by advertising with the blog because of its high traffic numbers.


The blog has created a fully functional Mobile (Android) application for bloggers looking to increase their knowledge.

On the app, users can access information about professional blogging, making money online, SEO, WordPress and so much more.

It is an average application with more than 10k installs, very impressive.

The founders have created a unique Blog identity that differentiates itself from other blogs in the same niche market.

The core focus is to equip bloggers with practical information on how to use Google AdSense, to make a passive income.

A pop-up like the above shows when on the website to entice visitors to leave their email addresses and name to gain access to its training.

What this business could improve?🔥🔥🔥

Here are some areas the blog can improve on:

Amazon eBook sales:

According to the blog’s eBooks income, its Amazon store sales have slowly down-spiraled in the last few income reports.

Some suggestions to improve its sales can involve doing research on keywords and using a keyword tool.

Each product sold on Amazon needs as many keywords as possible to optimize it for success in search results.

Helpful Amazon keyword tools like Sellerapp, AMZ, and Jungle Scout can better help with keyword research.

Software update to application:

This online business has an Android application that can be downloaded on Google Play, for users looking to learn more about SEO and how to manage a professional blog.

This application can be of great importance to growing the blog’s reach and credibility, however, the blog has not utilized this application to the fullest.

Mainly because the application is outdated and its content is a copy of the website content.

As a result, the application has received a lot of criticism and negative reviews.

If the blog updates the application software to improve functionality and provide different material to the blog content, it would witness a great positive outcome.

The Reveal, check this online business out for yourself 👀

Very proud to introduce our focus of today, a blog named Shout Me Loud.

An award-winning internet marketing blog, with over 2,500 articles on professional blogging and marketing.

The blog was created in 2008, by an engineer named Harsh Agrawal.

He started the blog from a humble beginning, writing articles about technology hacks and it slowly evolved into a marketing niche blog.

Providing aid to web visitors looking to create a blog all in the name of earning a steady income.

The Takeaway, What We Learned 🎓

  • Allow other blogs/brands to use your blog as an advertising platform to earn extra income.

  • Establish your blog identity and tailor your content to be the core focus and aim.

  • Conduct research on the practical steps to improve Amazon sales, one step may include coming up with relevant keywords for the product(s) in the blog catalogue.

  • Regularly improve marketing and managing strategy to increase conversions.

  • Find proven ways to achieve better results for the blog’s Affiliate marketing program, in order to earn more through commissions.

Action Steps if you’d like to start a business like this… 👩‍💻

If you’re already up and running with an online business, keep with it and try to implement some of the lessons you might have found in this email.

You’ll learn all the fundamental skill to build an online income like the one we did a case study on in this email.

Here’s what to expect:

Week 1 - Fundamentals

In this week, you will establish a solid digital marketing foundation. The focus will be on personal branding, but the concepts apply to other business models as well. You will explore:

  • WordPress Website Development: Learn to create a professional and user-friendly website using WordPress, a powerful and widely-used platform for various online businesses.

  • SEO (Search Engine Optimization): Understand the basics of SEO to increase online visibility and attract organic traffic to their websites.

  • Web Analytics: Discover how to analyze website data using tools like Google Analytics to gain valuable insights into user behavior and make data-driven decisions.

Week 2 - How to start a business

In this week you will delve into expanding the online presence and driving traffic to your website. You will get to learn about:

  • Email Marketing: Understand the importance of building an email list and learn effective email marketing strategies to nurture leads and convert them into customers.

  • Search Engine Marketing (SEM): Dive into the world of paid advertising and explore techniques to run successful ad campaigns on search engines like Google.

Week 3 - How to grow a business

The final week will focus on harnessing the power of social media platforms for business growth. You will discover:

  • Social Media Marketing: Discover how to develop and implement social media strategies to engage with the target audience and build brand loyalty.

  • Facebook and Instagram Ads: Explore advanced advertising techniques on these popular platforms to reach a wider audience and generate leads.

Before You Go 👋

Thank you for reading.

In my next email, I’ll have another business breakdown for you.

Remember, if you know someone who might like this newsletter, sharing is caring.

If you are ready to get started with your own business, one of the first steps is always a website. Click here for our exclusive hosting deal and click here for an invite to our Max Business School community where you’ll hang out with thousands of fellow ambitious business builders.

Remember to check out the classroom tab (top left corner) for all of our free courses teaching you all you need to succeed online.

Bye for now,

Scott Max