Meet Janna*, a passionate artist with big dreams.

Ever since she was a little girl, Janna loved to create, whether it was painting, drawing, or crafting, her imagination knew no bounds.

But life wasn't always easy for her.

Growing up in a modest household, Janna often found herself struggling to make ends meet while chasing her artistic passions.

As she grew older, Janna's dream of making a living from her art seemed more distant than ever.

But Janna never gave up. She held on to her dream of one day turning her art into something more, something that could not only sustain her but also inspire others.

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One day, after a particularly long shift, Janna stumbled upon the idea of starting her own online business.

She knew she had a unique talent, and with the rise of digital platforms, she realized there was a way to share her art with the world.

The thought excited her, but it also scared her, she had no experience running a business, let alone an online one.

Determined not to let fear hold her back, Janna spent every spare moment learning about the online business world.

She researched, took free courses, and soaked up as much knowledge as she could.

It wasn't easy of course, there were countless nights where she felt overwhelmed and doubted herself.

But each time she thought about giving up, she remembered why she started in the first place: to turn her passion into a sustainable career.

After months of preparation, Janna finally launched her own online platform: Artist Ninja.

It was a space where artists like her could find the tools and resources they needed to succeed, as we will see in the case study.

Little by little, her platform gained recognition, and more and more artists began to see the value in what she offered.

Janna's business started to grow, and so did her confidence.

She realized that the skills she had learned, many of which were similar to those taught at Max Business School, were the foundation of her success.

The knowledge she gained, combined with her determination, had transformed her dream into reality.

Today, Janna's platform is thriving, helping artists around the world turn their passion into their profession.

Continue reading to gain more insights into how she achieved her current success!

Case Study Analysis
(Available Free Until: 06/09/24)

What does this online business do? 🚀

Today, we're diving into a business that caters to the creative minds of the world.

This platform is a go-to resource for artists, offering a range of tools and services to help them grow their craft.

Despite being relatively new, this business has managed to carve out a niche for itself, generating around $1,500 in monthly revenue.

Its success so far is a testament to the demand for specialized online spaces where artists can find everything they need in one place.

From resources to networking opportunities, this platform is slowly but steadily making its mark in the creative industry.

How does this online business make money? 💻

This business has crafted a smart revenue model by offering two subscription plans tailored to the needs of artists.

The first plan, Pro, is priced at $9.99 per month and includes features such as 25 image searches per day, unlimited invoicing and profit/loss tracking, 50 automatic bi-monthly image searches, unlimited art price estimates, an image editor, watermarking tools, and an ad-free experience.

For those needing even more, there's the Power plan at $14.99 per month.

This plan doubles the daily image searches to 50 and bi-monthly searches to 100, while also providing all the benefits of the Pro plan.

By offering these tiered subscriptions, the business caters to different levels of artist needs, ensuring they have access to essential tools while generating a steady stream of revenue through monthly payments.

What has this business done well?🔥

This business stands out by offering a variety of smart strategies that cater to the needs of artists at different stages of their journey.

First, they provide a Free plan that gives users a taste of the platform's capabilities without any upfront cost.

This plan includes 3 image searches per day, 5 invoices per month, access to art price estimates, an image editor, watermarking tools, and even a reverse image search.

This is great because it allows artists to explore the platform and see its value before committing to a paid plan.

For those ready to invest more into their craft, the business offers a 20% discount on yearly plans, making it even more attractive for users to commit long-term.

This strategy not only saves users money but also secures a steady revenue stream for the business, helping to build customer loyalty.

Moreover, the platform is packed with useful tools like a watermarking tool, image editor, art price calculator, and free invoicing & profit/loss tracking.

These features are crucial for artists who need to manage their work professionally and efficiently.

By providing these tools in one place, the business makes it easier for artists to focus on their creativity while handling the business side of their art.

Finally, the website’s easy-to-navigate layout is a significant advantage.

It displays the value they offer in a straightforward way, making it simple for users to understand the benefits and quickly find the tools they need.

This clarity enhances the user experience, encouraging visitors to explore more and ultimately subscribe to one of the paid plans.

What this business could improve?🔥🔥🔥

There are several strategies this business could explore to boost revenue and attract more leads:

Introduce Affiliate Marketing:

Partnering with other art-related websites or influencers could help this business reach a broader audience.

By offering a commission for referrals, they can incentivize others to promote their subscription plans, leading to increased sign-ups and brand exposure.

Offer Limited-Time Discounts on Upgrades:

Running periodic promotions where existing Free plan users can upgrade to Pro or Power plans at a discounted rate could encourage more users to convert.

This approach creates a sense of urgency and provides an extra push for users who are on the fence about upgrading.

The Takeaway, What We Learned 🎓

• Leverage Free Plans: Offering a free plan can be a powerful way to introduce potential customers to your platform, allowing them to experience its value before committing to a paid option. This builds trust and increases the likelihood of conversion.

• Incentivize Long-Term Commitments: Providing discounts on yearly plans not only saves money for customers but also secures a steady revenue stream and boosts customer loyalty.

• Bundle Useful Tools: Offering a variety of tools that cater to your target audience's needs in one platform simplifies their workflow, making your service indispensable.

• Optimize User Experience: A clean and easy-to-navigate website that clearly displays the value offered enhances user satisfaction and drives conversions.

• Expand Through Partnerships: Implementing affiliate marketing can widen your reach and increase sign-ups by leveraging the networks of related businesses or influencers.

• Create Urgency with Promotions: Running limited-time discounts for upgrades can effectively push users who are undecided to take the next step and subscribe to higher-tier plans.

Janna’s story with Artist Ninja is a testament to the power of dreams, hard work, and never giving up, even when the odds seem stacked against you.

Her journey reminds us that with determination and the right skills, anyone can achieve their dreams, no matter how big or small they may seem.

Before You Go 👋

Thank you for reading.

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If you are ready to get started with your own business, one of the first steps is always a website. Click here for our exclusive hosting deal and click here for an invite to our Max Business School community where you’ll hang out with thousands of fellow ambitious business builders.

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Bye for now,

Scott Max