The Scott Max Newsletter

In Partnership with Stat Significant

Hi 👋, this is the Scott Max newsletter. The daily newsletter bringing you one step closer to your own thriving online business.

We analyze a wonderful, small, online business each week with a full breakdown of how it makes money, why it makes money, and its opportunities to grow. Below that, we give you the action steps to build a business like this to create freedom for yourself.

This is the best way to learn the tactics, skillset, and nuance of making money online.

📢 Exciting News! We added a new section "You decide what's next!". Pick what you want to read in tomorrow's newsletter, and we'll deliver it straight to your inbox. Be sure to read till the end to cast your vote! 🗳️

Now, let’s get to the good stuff you'll see in this email:

• A monthly income of $6K+

• An alternative resource to consider in place of testimonials.

• A roadmap to create your own online business.

But first, let me introduce our partner for this email,

Stat Significant

Your Gateway to Enriching Insights!

Feed your love for statistics with Stat Significant, your go-to weekly newsletter for captivating data-centric essays. Explore a wide array of topics, including culture, economics, sports, statistics, and beyond.

Are Best Picture winners getting worse? Is Christmas season coming earlier? What is the dollar value of a yard in the NFL? Subscribe for free to find out!

What does this online business do? 🚀

Today, we're embarking on a captivating expedition into the world of a dynamic 3D art academy.

While its name remains under wraps, what we can share is its decent average monthly profit of $6,505.

This academy is a haven for those with a passion for character artistry, catering to aspiring artists seeking to excel in the industry.

As we uncover the tale behind this thriving academy, we'll unveil the strategies fueling its success, dig into the reasons behind its accomplishments, uncover hidden opportunities, and ultimately unveil its identity.

Get ready to dive into the realm of imagination and skill that propels this 3D art academy to new heights!

How does this online business make money? 💻

So, how does this captivating 3D art academy manage to turn passion into profit?

Let's unveil the revenue streams that propel their success:

This academy thrives on three major product lines, catering to a spectrum of artistic ambitions:

On-Demand Online Courses:

With offerings ranging from affordable ($47) to comprehensive ($800), these courses empower artists to learn at their own pace, accommodating different budgets and commitments.

Cohort-Based Courses:

Taking education a step further, cohort-based courses, priced between $2,500 and $6,000, offer structured learning and a sense of community, fostering interactive growth.

Subscription-Based Membership:

For ongoing enthusiasts, a $47/month or $447/year subscription unlocks a treasure trove of resources, including exclusive content and workshops, ensuring continuous development.

In the upcoming sections, we'll dive deeper into the secrets behind their financial triumph, exploring the strategic choices and industry dynamics that contribute to their thriving business model.

What has this business done well?🔥

I bet you're curious about what really sparks the fire of success for this incredible 3D art academy, right?

Well, let's dive in and discover the key factors and smart decisions that power their exceptional journey.

A Social Media Powerhouse:

Their wide-reaching presence on social media platforms is a testament to their ability to connect with artists worldwide.

With Instagram leading the way boasting 22k followers and YouTube captivating over 9k subscribers with 131 videos, they're not just teaching art, they're inspiring it.

Showcasing What's Inside:

The academy goes the extra mile by showcasing the treasures within their programs.

They provide a glimpse into what extra services each program includes, making the decision to join an easy and exciting one.

By sprinkling in some eye-opening facts about their courses, they're stoking the fires of curiosity and drawing aspiring artists closer.

Championing Student Success:

Highlighting the work of their students and where they currently thrive in the industry is more than just a shout-out.

It's a powerful testament to the impact of their education.

The success stories they share are living proof that their programs lead to tangible results, inspiring new talents to rise.

Free Resources for All:

The academy's generosity extends beyond their paid programs.

By offering free resources, they're equipping artists with tools to kindle their creativity.

This commitment to nurturing talent, regardless of financial barriers, speaks volumes about their dedication.

Support at Your Fingertips:

Their availability is a beacon of assistance.

The live chat feature on their website is more than just a widget – it's a lifeline for those seeking answers.

The option to book a call takes the concept of personalized guidance to a whole new level.

The Power of a Blog:

Their blog is a hidden gem within their business model.

It's a space where knowledge flows freely, where insights are shared, and where the journey of artistic growth is chronicled.

A blog isn't just content; it's a beacon that attracts learners and enthusiasts alike.

It positions the academy as a thought leader and an authority in the realm of 3D character art, fostering credibility and trust.

What this business could improve?🔥🔥🔥

The path to greater success for this 3D art academy is paved with exciting opportunities to amplify their revenue and attract even more aspiring artists.

Let's explore the pathways to unlocking their full potential:

Boosting SEO Efforts:

While their presence is notable, there's room to strengthen their SEO game.

With just 879 backlinks and 965 keywords, they have the potential to expand their digital footprint.

By optimizing their website for search engines, creating valuable content, and building high-quality backlinks, they can boost their organic traffic and attract a broader audience.

Affiliate Marketing Partnerships:

Forge partnerships with other businesses in the art and design space to explore affiliate marketing opportunities.

By recommending complementary products or services and earning commissions on sales, they can diversify their income while offering added value to their students.

For instance, they can explore the possibility of affiliating with companies like Wacom, a Japanese corporation known for its expertise in manufacturing graphic tablets and related products.

By becoming affiliates, they can actively promote Wacom's graphic tablets and, in turn, generate more income.

Referral and Loyalty Programs:

Create referral and loyalty programs that reward current students for bringing in new enrollees and incentivize continued engagement.

Offering discounts, exclusive content, or access to special events can motivate students to spread the word.

The Reveal, check this online business out for yourself 👀

Behind the flourishing 3D art academy, Artheroes, stands a luminary in the world of digital sculpting: Marlon R. Nunez.

He's a digital sculptor extraordinaire and the 2017 champion of the Zbrush Live Sculptoff in the Organic category.

Marlon's artistic touch has graced illustrious titles like Game of Thrones, Zombie Army, Need For Speed, and Project Cars.

Marlon's journey began much like yours, with a childhood dream of creating cartoons and video games. He transformed this dream into a career through sheer dedication and thousands of hours of hard work.

Now, as a professional digital sculptor, Marlon's mission is to simplify the path of learning 3D art skills.

He knows the challenges of navigating a sea of information and seeks to make this journey more accessible, enjoyable, and rewarding for aspiring artists.

Through Artheroes, Marlon shares his vast knowledge, experience, and passion with a global community of artists. He's here to guide, inspire, and help you turn your artistic dreams into reality.

The Takeaway, What We Learned 🎓

• Social Media Powerhouse: Artheroes' wide-reaching presence on social media platforms, including Instagram with 22k followers and YouTube with 9k subscribers, fuels their global artistic community.

• Showcasing What's Inside: By offering glimpses into program content and sharing intriguing course facts, Artheroes entices aspiring artists, making enrollment decisions exciting and straightforward.

• Championing Student Success: Celebrating their students' achievements and industry placements is a powerful testament to the effectiveness of Artheroes' education, motivating new talents to join their ranks.

• Free Resources for All: Artheroes' commitment to nurturing talent extends to free resources, breaking down financial barriers and providing tools to ignite creativity.

• Support at Your Fingertips: The academy's live chat feature and the option to book personalized calls exemplify their dedication to providing assistance and guidance.

• The Power of a Blog: Artheroes' blog positions them as thought leaders and authorities in 3D character art, fostering credibility and trust among learners and enthusiasts alike.

• Boosting SEO Efforts: With room to strengthen their SEO, Artheroes can expand their digital footprint by optimizing their website, creating valuable content, and building high-quality backlinks, attracting a broader audience.

• Affiliate Marketing Partnerships: Partnering with art and design businesses for affiliate marketing can diversify income streams while adding value for students.

• Referral and Loyalty Programs: By introducing referral and loyalty programs, Artheroes can motivate students to spread the word, offering discounts, exclusive content, or access to special events and encouraging continued engagement.

Action Steps if you’d like to start a business like this… 👩‍💻

If you’re already up and running with an online business, keep with it and try to implement some of the lessons you might have found in this email.

If not, I very highly recommend our free course in digital marketing & business at Max Business School.

You’ll learn all the fundamental skill to build an online income like the one we did a case study on in this email.

Here’s what to expect:

Week 1 - Fundamentals

In this week, you will establish a solid digital marketing foundation. The focus will be on personal branding, but the concepts apply to other business models as well. You will explore:

• WordPress Website Development: Learn to create a professional and user-friendly website using WordPress, a powerful and widely-used platform for various online businesses.

• SEO (Search Engine Optimization): Understand the basics of SEO to increase online visibility and attract organic traffic to their websites.

• Web Analytics: Discover how to analyze website data using tools like Google Analytics to gain valuable insights into user behavior and make data-driven decisions.

Week 2 - How to start a business

In this week you will delve into expanding the online presence and driving traffic to your website. You will get to learn about:

• Email Marketing: Understand the importance of building an email list and learn effective email marketing strategies to nurture leads and convert them into customers.

• Search Engine Marketing (SEM): Dive into the world of paid advertising and explore techniques to run successful ad campaigns on search engines like Google.

Week 3 - How to grow a business

The final week will focus on harnessing the power of social media platforms for business growth. You will discover:

• Social Media Marketing: Discover how to develop and implement social media strategies to engage with the target audience and build brand loyalty.

• Facebook and Instagram Ads: Explore advanced advertising techniques on these popular platforms to reach a wider audience and generate leads.

Get started now 

Before You Go 👋

Thank you for reading.

Take a moment to check out our newsletter's sponsor: Stat Significant

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If you are ready to get started with your own business, one of the first steps is always a website. Click here for our exclusive hosting deal and click here for an invite to our Max Business School community where you’ll hang out with thousands of fellow ambitious business builders.

Remember to check out the classroom tab (top left corner) for all of our free courses teaching you all you need to succeed online.

Bye for now,

Scott Max